See some of my work:

Food Delivery App

Helping an app understand its users and map improvements to captivate them​

Logistics App

Creating a new way for payments to be register within the app without adding too much complexity to the process​

Auto insurance journey

Working for a Fintech to map and understand the entire process of users contracting an auto insurance and using it

My skills

• Usability testing
• Proof of concept
• A/B tests
• Lead UX activities and teams
• Write interview scripts
• Conduct interviews

• Benchmarking and desk research
• Recruiting users
• Elaborate and facilitate workshops
• Wireframing and prototyping on Figma
  
• Participate in design critiques
  
• Agile methodologies

• Deliver and communicate actionable research findings
• Document and present insights based on research analysis
• Contribute to share and support UX Research initiatives​

I am passionate about finding ways to solve users' problems, understand their pains and develop useful solutions. I highly value hard work and good communication.
Paula

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